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Archive for September, 2011

DomainTools Team Building Mini Golf Event

September 30th, 2011 Comments off

To celebrate September birthdays at DomainTools (Happy Birthday to Susan, Emily, Andrew and Kirsten!), we played some mini golf at the Seattle Interbay Golf Course the other day.  After grabbing some beverages, teams were chosen by the birthday crew. It was a perfect day to play some mini put-put out in the sun!

Prizes were given out to the top 2 teams, including gift certificates to Top Pot Donuts and Barnes and Noble. Andrew and Susan’s teams won – check out the team pictures below!

Jesse, Mike and Jason practicing right before we started the course

Kirsten after she took her shot

Andrew's team nearing the end of the course

Gustavo prepping for his shot

Susan's team near the end of the course (Susan got a hole in one!)

MediaPost: Internet Advertising Grows To $15 Billion For 1st Half Of 2011 & Search Accounts For 1/2

September 30th, 2011 Comments off

According to MediaPost.com citing stats from the Interactive Advertising Bureau and PricewaterhouseCoopers, Internet ad revenue rose 24.1% to $7.7 billion in the second quarter of 2011.

Combined with the results of the 1st Q 2011, Internet ad revenue totaled $14.9 billion in the first half of the year.

“For the first six months, display-related advertising revenue totaled $5.5 billion or 37% revenue, up 27% from the $4.4 billion reported in 2010.

Search revenue for the first six months of 2011 totaled $7.3 billion, up 27% from $5.7 billion in 2010 or about 1/2 of the total Internet Ad spend.

Banners took 23%, or $3.4 billion

Digital video rose 42.1% to $891 million.

Lead generation grew 25.4%, compared with the first six months in 2010, accounting for 5% during the first six months of 2011, or $805 million.

Ads using performance-based models increased faster than ads using impression-based models, rising to $9.6 billion.

In Q2 2011, approximately 64% of revenue came in priced on a performance basis, up from 61% reported in Q2 2010.

About 31% of Q2 2011 revenue was priced on CPM or an impression basis — down from 35% — and 5% of Q2 2011 revenue priced on a hybrid basis, up from the 4% reports in the year-ago quarter.

The study identifies the retail sector as the biggest spenders online.

Retail advertisers accounted for 23% during the first half of 2011, or $3.5 billion, up from $2.5 billion in the first six months of the prior year.

Telecom companies followed, contributing 14%, or $2.1 billion, up from $1.7 billion;

Financial Services, 13%, or $1.9 billion, up from 12%; and Automotive advertisers, 11%, or $1.7 billion, up from $1.3 billion.

The computing sector, spent $1.5 billion

Travel, spent $1.2 billion

consumer packaged goods $866 million

Entertainment, $556 million, up from $508 million

Media, $660 million

Healthcare, $608 million

 

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.Me Registry To Auction Off 150 Previously Unreleased Premium .Me Domain Names On Sedo

September 30th, 2011 Comments off

The .Me registry is going to auction off 150 premium, previously unreleased registry owned .Me domain names at Sedo.

The auction which will start on October 27th and end on November 3rd (actually times to be announced).

The auction will include some great keyword domain names including RealEstate.me (realestate.com just sold for $8.25 Million).

.Me domains has become pretty popular with  startups receiving venture capital money.

Here are some teaser domains for you that will be included in the auction

vip.me
cam.me
dsl.me
job.me
lottery.me
names.me
property.me
realestate.me
golf.me
air.me
america.me
ant.me
apartments.me
arab.me
beaver.me
bike.me
baseball.me
basketball.me
beef.me
bogota.me
brisbane.me
cab.me
calls.me
camera.me
celeb.me
celebrity.me
cellphones.me
chicago.me
spring.me
state.me
steel.me
stuff.me
venturecapital.me
vitamins.me
vodka.me
washingmachine.me
wealth.me
wireless.me

 

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Google Rollouts Real Time Stats On Google Analytics

September 30th, 2011 Comments off

According to a blog post on by Google, Google is upgrading its Google Analytics tool to give users real time information.

Google’s free analytics tool offers a comprehensive data on websites but until now, it has  a 24-hour lag on full data reporting.

The new Google Analytics Real-Time tool offers an instant look at a site’s active-visit count.

It began rolling out Thursday to some users and will be available to all users in the next few weeks.:

Today we’re very excited to bring real time data to Google Analytics with the launch of Google Analytics Real-Time: a set of new reports that show what’s happening on your site as it happens.

 



Measuring social media impact
One way that I like to use these reports is to measure the immediate impact of social media. Whenever we put out a new blog post, we also send out a tweet. With Real-Time, I can see the immediate impact to my site traffic.

For example, last week we posted about the latest episode of Web Analytics TV and also tweeted about the post. By campaign tagging the links we shared, we could see how much traffic each channel is driving to the blog as it happened. We could also see when we stopped receiving visits from the tweet, which helps know when to reengage.



Campaign measurement
Another way I’m using Real-Time is to make sure campaign tracking is correctly implemented before launching a campaign. When getting ready to launch a new campaign it’s critical to make sure your measurement plan is working before you start driving visitors to the page. With the Real-Time reports you can find out in seconds whether you’re getting the data you want in Google Analytics.

Accessing Real-Time
You’ll find the Real-Time reports only in the new version of Google Analytics. If you’re not already using the new version, you can start by clicking the “New Version” link in the top right of Google Analytics. Real-Time reports are in the Dashboards tab (though they will move to the Home tab in the updated interface next week) . You will have access to Real-Time reports if you are an Administrator on your Analytics account, or if you have access to a profile without profile filters. Real-Time does not support profile filters.

We just turned the reports on for a number of you, and over the coming weeks, everyone will have access to Real-Time. If you can’t wait, sign up for early access here: https://services.google.com/fb/forms/realtimeanalytics/. We’d love to hear about how you are using (or planning to use) Real-Time, so please share in the comments.

 

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Domainers to Meet in Europe, Key Vote Coming Up For .AU & .CA Gets Its Own Domain Forum

September 29th, 2011 Comments off
Today in the Lowdown at DNJournal: Notes on some interesting domain news from around the world including a chance for European domainers to meet in Warsaw, a critical auDA Board election coming up in Australia and Canadians get their own domain forum.
Categories: External Articles Tags:

Domainers to Meet in Europe, Key Vote Coming Up For .AU & .CA Gets Its Own Domain Forum

September 29th, 2011 Comments off
Today in the Lowdown at DNJournal: Notes on some interesting domain news from around the world including a chance for European domainers to meet in Warsaw, a critical auDA Board election coming up in Australia and Canadians get their own domain forum.
Categories: External Articles Tags:

Domainers to Meet in Europe, Key Vote Coming Up For .AU & .CA Gets Its Own Domain Forum

September 29th, 2011 Comments off
Today in the Lowdown at DNJournal: Notes on some interesting domain news from around the world including a chance for European domainers to meet in Warsaw, a critical auDA Board election coming up in Australia and Canadians get their own domain forum.
Categories: External Articles Tags:

First Week of Autumn Accompanied By Surge in the Domain Aftermarket: Quartet of Six-Figure Sales Lead the Charge

September 28th, 2011 Comments off
The new weekly domain sales report is out at DNJournal.com. Autumn has just arrived and the first week of fall was accompanied by a welcome surge in the domain aftermarket. 4 solid 6-figure sales led the way & there were so many 5-figure sales we could have filled up TWO Top 20 Charts and still had some domains left over.
Categories: External Articles Tags:

First Week of Autumn Accompanied By Surge in the Domain Aftermarket: Quartet of Six-Figure Sales Lead the Charge

September 28th, 2011 Comments off
The new weekly domain sales report is out at DNJournal.com. Autumn has just arrived and the first week of fall was accompanied by a welcome surge in the domain aftermarket. 4 solid 6-figure sales led the way & there were so many 5-figure sales we could have filled up TWO Top 20 Charts and still had some domains left over.
Categories: External Articles Tags:

First Week of Autumn Accompanied By Surge in the Domain Aftermarket: Quartet of Six-Figure Sales Lead the Charge

September 28th, 2011 Comments off
The new weekly domain sales report is out at DNJournal.com. Autumn has just arrived and the first week of fall was accompanied by a welcome surge in the domain aftermarket. 4 solid 6-figure sales led the way & there were so many 5-figure sales we could have filled up TWO Top 20 Charts and still had some domains left over.
Categories: External Articles Tags: