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Following The Adwords Money Trail

December 7th, 2014 Comments off
Eric Van Buskirk wrote an article on Search Engine Journal which detailed his data analysis of where advertisers spend their money on Google Adwords. A pretty interesting look at sectors and prices paid in certain niches. From the article: There is an abundance of pieces written about uber expensive Google AdWords phrases: the top 10 or […]

From Brussels With Love – Europe Wants Google Split Up

November 21st, 2014 Comments off
Europe Wants Google Split Up We have seen countries in Europe propose a “Google Tax” we have seen several initiatives with regard to privacy and the right to be forgotten. Now Europe looks to be mulling a proposal to split the company up. Bill Gates can only be thinking to himself, “Larry, Sergey, Welcome to […]
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Google Rolls Out “Contributor” Which Allows Users To Block Adsense Ads For A Fee

November 21st, 2014 Comments off
According to CBS News,  Google is rolling out a new service called “Contributor” that will allow users to block seeing AdSense ads on site  users visit for a charge. “Working with a handful of websites, including Mashable, the Onion, Science Daily, wikiHow, Imgur and Urban Dictionary, Google is offering subscriptions for $1, $2 or $3 […]

Google Withdraws Another New gTLD Application: .Earth Won By Interlink Co., Ltd

November 11th, 2014 Comments off
Google has given up on another new gTLD extension. Just hitting ICANN’s site today, Google has withdrawn its application for .Earth The remaining applicant is Interlink Co., Ltd. of Japan also known as Urban Brain. According to its application Interlink Co., Ltd. (Interlink) envisions that the “.earth” top-level domain (TLD) will become a symbol of […]
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Facebook Is Becoming A Bigger Rival To Google In The Mobile Ad Space

November 3rd, 2014 Comments off
Jennifer Booton of MarketWatch reported that when it comes to mobile advertising Facebook is unrivaled according to Morgan Stanley analyst Ben Swinburne. Google and Facebook are duking it out in the mobile advertising space and mobile has been an area that has been challenging for Google. Morgan Stanley analyst Ben Swinburne predicted Monday, after initiating […]

Google Trying New Ways to Stifle Piracy

October 21st, 2014 Comments off
Google is looking to fight piracy with links to legitimate websites when someone searches for an illegal site, now that is if they want to pay to play. They are also playing around with the auto-complete, they will demote  the predictions that link to illegal sites. Stephanie Mlot covered the story for PC Mag In […]
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Google Reports: Revenue up 20%; Pay Per Click Up 17%; Cost Per Click Down 2%: $63 Billion In The Bank

October 16th, 2014 Comments off
Google Inc. (NASDAQ: GOOG, GOOGL) today announced financial results for the quarter ended September 30, 2014 after the market closed today, missing slightly from what was expected send the shares down over 2% in after hours trading Google Inc. revenues for the quarter ended September 30, 2014 were $16.52 billion, representing a 20% increase over […]

Google Standing Firm on European De-Listing Requests As it Pertains to Google.com

October 16th, 2014 Comments off
Tech Crunch is out with a piece on Google refusing to extend the European search de-lising rules to Google.com, currently requests made can only remove the information from Google.europeancctld. So it really is a cat and mouse game being played here. You could get your de-listing request approved and no longer show in Google.de for […]
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Google Discloses A Vulnerability in SSL 3.0

October 14th, 2014 Comments off
Google reported via their online security blog, that there is a vulnerability in the design of SSL Version 3.0. Apparently usage is ubiquitous as most browsers support SSL 3.0. They have recommended a work around to the problem. From the article: Today we are publishing details of a vulnerability in the design of SSL version […]
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Google Organic Click Rates – A Case Study

October 3rd, 2014 Comments off
Philip Petrescu posted an interesting article on Moz.com that is worth checking out for those who build out websites and are looking for more organic traffic. It is a long article as Petrescu goes into great detail on his case study. The summary is below: So I started searching for a way to find out […]
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