It’s not every day that you’ll see a startup from the domain world get some prime coverage from the mainstream media. Donuts Inc put all eyes on the domain industry earlier this week, when the likes of Bloomberg, Forbes, TechCrunch, CNN, Wall Street Journal, and additionally many other tech focused publications/magazines covered their official “coming out” when the company finally launched their website and announced that they have applied for 307 new generic top level domains (gTLD’s) with ICANN.
Most companies operating in the domain space would be lucky to get that type of flurry of stories written about them and mainstream media coverage in the course of an entire year, or even lifetime of the company. But then again, Donuts Inc. isn’t your typical domain company, lets not forget.
WebProNews yesterday published a nice video interview where Abby Johnson of WPP interviews Mason Cole — Vice President, Communications and Industry Relations of Donuts Inc. The title of the video is “Why Donuts Inc. Is Banking on ICANN’s gTLD Expansion” and you can view it below:
- Donuts Inc. reveals $100M+ raised to secure new gTLD’s, releases new website
- Boo and Huffy Cover Domain Names
- Sedo Launching Industry Spotlights
- Verisign Releases Domain Industry Brief
- NBC’s (Misguided) Coverage on Domain Names