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Archive for the ‘Marketing’ Category

John Reese announces listing Income.com for Sale on Sedo.com

October 11th, 2010 Comments off
Income.com Logo
John Reese - Income.com
I was just reading an email that was sent to me from the well known internet marketer John Reese. John stated in the email that he has just signed a brokerage agreement with Sedo.com to sell one of his premium domain names Income.com. It is listed at $1 Million. It will be interesting to see what it goes for but I wish John the best of luck with the sale.

What is “Powered By Kajabi” anyway?

October 8th, 2010 Comments off
Kajabi Marketing Platform
If you’ve paid attention to some of 2010′s biggest product launches,
you probably noticed one thing they had in common.

www.kajabi.com.au

List Control
Product Launch Formula 3.0
Video Boss
Outsource Force

All had a little link at the bottom that said “Powered By
Kajabi” and until now, not too many people knew what that was about. Today, FINALLY, answers!

www.kajabi.com.au

It’s apparently already changed the way John Reese, Andy
Jenkins, Frank Kern, Trey Smith, and Jeff Walker marketed
their biggest products this year.

I think it’s going to change the way EVERYONE markets online
very soon. And after you watch this, it’ll probably make a
convert out of you too.

Kajabi Landing Pages
Cheers

Ed Keay-Smith

P.S. The only lame part of this video is how long you’ll have
to wait to get your hands on Kajabi after watching. But I guess a few days isn’t so bad. You decide: too long to wait?

www.kajabi.com.au

P.P.S. Oh yeah, there is NO OPT-IN NEEDED to watch this. It’s totally in the open. (Which is kind of shocking, considering.)

Disclaimer: Ed Keay-Smith & OzDomainer.com are affiliates of Kajabi and will make affiliate commissions on products or services purchased through these links.

Frank Schilling future guest on OzDomainer podcast.

September 30th, 2010 Comments off
Frank Schilling
I am very happy to announce that my next guest on Domain Names Podcast here at OzDomainer.com will be none other than Frank Schilling.

I have wanted to interview Frank since I began this domain names podcast almost 3 years ago.

It should happen within the next week or so, hopefully in time for my birthday on the 14th October.

If you have anything you would like me to ask Frank on your behalf, then please leave a message in the comments section of this post.

Cheers and have a great day!

Ed

Simon Johnson launches Domainer Income TV

August 27th, 2010 Comments off
Domainer Income TV
I am happy to announce that my Aussie domainer friend Simon Johnson, who I interviewed on my Last Domain Names Podcast has launched his fantastic new show called Domainer Income TV which you can check out at DomainerIncome.tv.

This weeks guest is Jeff Kupietzky from Oversee.net where Jeff talks about some interesting facts regarding Oversee that I have not heard discussed anywhere before.

After talking with Simon this afternoon he told me who will be on his next episode (but has sworn me to secrecy) and I am sure that it will be a great show, don’t miss it.

Well done Simon for getting this show of the ground.

Domain Names & Radio Ads

August 8th, 2010 Comments off

I heard a classic example of using a domain that sounds like a generic word but is spelled another way and used on the radio, bad idea IMHO!!

The radio ad was for a new Australian business directory company called Bloo www.Bloo.com.au.

At the end of their ad spousing all of their great features and benefits they gave out the web address just as it sounds BLUE, they did not give the alternate spelling of BLOO to the listeners. Big mistake in my book! If they owned www.Blue.com.au and it redirected to www.bloo.com.au then that would be fine, but they don’t it just goes to a dead page.

So if you are going to run radio ads make sure you have the right combo of domains to cover yourself and if it is a different spelling make sure you let the listeners know how to spell it so they can at least find you.

Indian Domains Getting Healthy Traffic Flow

June 4th, 2010 Comments off

As most of you know who read this blog or listen to my podcasts, I own quite a few ccTLD domains including .Com.AU (of course!!) .Co.UK, .IN & .CO.IN

Over the last 6 months the traffic to many of my Indian sites .IN & .CO.IN such as WaterPurifiers.in & SolarPanels.in has at least tripled and they are getting thousands more visitors per month than they have been getting in the past.

On average they are both in the Top 5 results on Google.co.in and are competing up there with the multi million / multi Billion dollar companies that are targeting the same premium keywords that I am.

This now opens up some possible opportunities for me to either sell the domains to these companies or enter into some type of JV partnership with them.

One such company is Tata BP Solar India Limited which is one of India’s largest companies comprising a partnership with Tata & BP which are both Billion dollar companies.

Although I am at this moment only monetizing these sites with Google AdSense, it will not be that way for much longer as I have always had bigger plans for these websites.

I also own many of Tata / BP’s core product domains such as -

SolarHotWater.in

SolarInverters.co.in

SolarLantern.co.in

SolarLantern.in

SolarLanterns.co.in

SolarLanterns.in

SolarPanel.in

SolarPanels.in

SolarPowerInverters.co.in

SolarPowerInverters.in

SolarStreetLight.co.in

SolarStreetLight.in

SolarStreetLights.co.in

SolarStreetLights.in

SolarWaterHeater.co.in

SolarWaterHeater.in

SolarWaterHeaters.co.in

SolarWaterHeaters.in

SolarWaterHeating.in

With the middle class population of India growing at a rapid rate and expected to be larger the the total population of the US within the next 10+ years, I think there are some very exciting times ahead for the Indian domain name market.

The Best Bookstore in the World!

June 1st, 2010 Comments off

I have recently discovered heaven on earth, The Book Depository.

On average their prices are 20% – 50% cheaper than what we pay in Australia and they offer Free Book Delivery Worldwide which is a huge saving alone for us in Oz as the shipping prices we can pay from sites like Amazon are sometimes more than the cost of the books themselves.

I think they are also fairly competitive with Amazon on pricing for customers in the US so check them out.

I have ordered 7 books so far and have saved approx $45.00 and have told many of our friends who have also found it to be a much better deal.

In terms of a well developed website I think they have done a great job and have won some awards for the business in the UK as well.

The BookDepository
The Book Depository

BE ONLINE AND ACHIEVE MORE: WORKSHOPS TO HELP YOU MAKE YOUR WEBSITE WORK

April 30th, 2010 Comments off

“I’ve spent so much time, money and effort on my website and it isn’t doing anything for me. I need someone to show me, in a language I understand, how to fix and get the most out of my website.” An Australian Small Business Owner

Only half of Australian small businesses have a website and of those businesses that have a website, less than a quarter of them feel they use their website and the Internet well enough to get a real tangible dollar benefit from it.

Achieve More Online is part of the Federal Government’s $14M Small Business Online program. The program will help small businesses, particularly those in tourism and professional services – get online and achieve more.

You may already have a website and want it to work harder for you. Or you may be looking to go online for the first time. Whatever stage you are at, the Achieve More Online program has 7 small business specialists who will show you, in simple steps, how to improve your online presence to ultimately put more $$ in your bottom line.

1 day hands-on workshop, 12 locations across WA and NT

In just 1 day, you’ll learn the 8 fundamental building blocks of a successful online marketing and website strategy and have a complete action plan to help you put that knowledge to use.

The 7 small business owners and specialists in their field will show you how to use the Internet to promote your business and create a website that works to deliver real dollars to your bottom line.

From business planning through to optimising your site for search engines and simple online marketing tools, everything you need to know about developing a better online business will be delivered to you in an interactive workshop and 1-to-1 mentoring sessions where we will help you solve your business’ specific problems.

At the end of the 1 day workshop, you’ll understand the 8 building blocks of a well balanced, effective online marketing plan:

  • business plan, target market & purpose
  • website design
  • content building & copywriting
  • graphic design & layout
  • website imagery & photos
  • website traffic generating tools such as pay per click advertising (PPC) & search engine optimisation (SEO)
  • website promotion & relationship building tools such as Twitter, Facebook & other social media
  • and the often underutilised and powerful email marketing tools you have at your disposal

All it costs is just 1 day and $49

In just 1 day you will have a complete action plan to create or upgrade your small business website and all for only $49.

You’ll know the right steps involved, and you’ll have a smart detailed action plan to get you started. You can contact us for follow-up support if you need further help or guidance throughout the program.

Want more information or to register?

Workshops commence in June across several locations throughout metropolitan and country WA and the Northern Territory.

Visit our website www.businessbalance.com.au/sbo for more details and to register online or alternatively fill out the attached form and fax it back to us to secure your place.

If you have any questions please phone us on 1300 856 274.

We look forward to helping you get the most out of being online.

This is an Australian Government funded initiative under the Small Business Online program


Great Words of Wisdom from Perry Marshall

March 11th, 2010 Comments off
Perry Marshall The Definitive Guide To Google AdWords
Perry Marshall
This great newsletter came through to me yesterday from my mate Perry Marshall and is well worth a read. With Perry’s permission I have reproduced it here for you all to read. Enjoy!

Ed,

I just returned from Maui Hawaii, 100+ customers from a dozen countries face to face and palm to palm for 3 days. It was immensely energizing to
shake everyone’s hand and hear war stories and spend time together.

In that conference room you heard every kind of story you can imagine. There were people there who literally made a million dollars last month. There was probably somebody who LOST a million dollars last month. I have no doubt.

I know of one guy who was literally down to his last twenty dollars. A trip to a pricey seminar was his last wing and prayer. There were many businesses that have grown 400-500% in the last 12 months.

Welcome to the knife fight, to the rough and tumble world of being an entrepreneur. A universe of extremes. Work hard. Play hard. High highs. Low lows. Humiliation. Exhilaration.

When I moved from Nebraska to Chicago 17 years ago, there was a part of me that somehow just needed to flee safety and comfort. In pursuit of action and adventure.

Nebraska is a safe, genteel, polite, nonthreatening, mannerly place. And… it’s kinda boring there. I don’t have very many customers from Nebraska.
It’s just not a “Planet Perry” kind of place.

Here in Chicago we have the Chicago Bulls and Bears. Michigan Avenue and the Gold Coast. The Hancock Building and Navy Pier and yachts and hi-rise condos. O’Hare airport and tollways and commuter systems and Broadway shows and vast urban sprawl.

And gangs and drugs and hour-long commutes and gapers delays and starving artists and the West Side and the South Side and Joliet Federal Prison and crime and poverty and housing projects.

In Chicago, you get it ALL. From the ridiculous to the sublime. That’s why I love it here. My friend, there are some of us who are just BORN to thrive in extremes. You crave the WHOLE enchilada. You want access to the whole box of chocolates. You want the CHOICE to grab that nugget of mystery out of the box and get whatever you get. And reach for another and another.

It’s hard, but it’s better than the SAFETY of having someone else skim off the gourmet stuff and feed you stale 8-month-old Hershey bars. 150 years ago if you preferred the Wild West to a 3 bedroom condo and 3 square meals everyday, you were surely a little bit INsane.

Today, if you prefer the Wild West to institutional mediocrity, it’s  probably the best possible assurance that you ARE sane… that the world hasn’t yet pounded every last ounce of adventure out of your soul.  That you don’t want to sit in a cube under buzzing fluorescent lights and follow the car ahead of you to oblivion every day. You don’t want to gulp down antidepressants and watch TV from 5pm till bedtime.

If you thirst for greater things, if you dream of accomplishing something really big and daring in your life (and I’m NOT just talking about money by the way) then I’m here to tell you, you’re in good company.

If you’ve failed and failed and failed again…. or if you’ve achieved modest success only to have a monsoon wipe out what was so promising…. if you’re constantly dodging the snakes and arrows…. you’re in splendid company. It’s never too late for a comeback.

It may be lonely in your particular corner of cyberspace on a particular Tuesday afternoon, but I’m here to assure you, you’re not the only one. One more thing:

There is no such thing as a great person in history who was a “perfectly reasonable guy.” We’re all a little bit unreasonable, a little shaky, a little insane. And driven by an inner fire that won’t go out. Passion is the fire that lights itself. If you have that Passion, give thanks for it, honor it, and press into it. Harder. Not everybody has it. But you do. And you know it. So write it in blood. Put it in an obvious place so you never let yourself forget it.

The entire history of your life culminates in the present moment, and all the possibilities that it holds. Right now.

Every hour, every day…. …seize the day.

Perry Marshall

P.S.: You’re awesomer than you think you are.

Most Expensive Shirt At DOMAINfest

February 2nd, 2010 Comments off
I’m sure by now you’ve seen this shirt in at least a few DOMAINfest pictures circulating around the net, but I wanted to give you the story behind it. About two months ago I sat at my desk thinking of ways to make money when suddenly the race car style shirt popped into my head. I [...]