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Overstock.com Launching O.BIZ Bulk Merchandise Site

September 14th, 2009 Comments off

So this is why O.BIZ wasn’t in Sedo’s recent 1-letter .biz auction

SALT LAKE CITY, Sept. 14 /PRNewswire-FirstCall/ — Overstock.com, Inc. (Nasdaq: OSTK) announced today that it is building a new website called O.BIZ where businesses and customers can buy bulk merchandise. O.BIZ will launch on October 31, 2009. The online retailer will be working with Neustar, the domain name registry for .BIZ, to launch the new site.

O.BIZ is designed to give small businesses and customers the opportunity to buy large quantities at deep discounts. O.BIZ will primarily focus on restaurant, office, and hotel products. The new site will have a similar look and feel to Overstock.com and will be supported by the award-winning Overstock.com customer support team. O.BIZ customers will be able to shop with confidence using the same technology as Overstock.com.

“The .BIZ extension is appealing to growing, innovative businesses. Our goal is to have O.BIZ help small to medium-size businesses save money by leveraging the purchasing power of Overstock.com,” said Overstock.com Chairman and CEO Patrick Byrne.

Single-character domain names are very rare; there are only five such domain names worldwide. Domain names are especially appealing to companies that sell products or services to other businesses.

“The simplicity of this domain name will help drive consumers to this new e-commerce destination for small to medium-sized businesses,” said Tim Switzer, Neustar’s vice president of Registry Services. “O.BIZ will increase the visibility of this new initiative for Overstock.com, and we look forward to its successful launch.”

[via Reuters]

(c) 2009 DomainNameNews.com

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